The Web’s leading search company drew fire early Thursday from Consumer Watchdog, which called the plan to offer a unified privacy covering all of Google (GOOG) Web products nothing more than “a spy policy.”
France’s data protection watchdog, the CNIL, doubts the legality of the policy and informed Google it would lead a European-wide investigation into this, EU Justice Commissioner Viviane Reding told Reuters on Thursday. Reding said authorities are “deeply concerned, and that the new rules are not in accordance with the European law, and that the transparency rules have not been applied.”
It’s hard to say whether you, the user, should be concerned at all with the new policy, as PC Magazine points out . Lots of factors involved.
Google makes nearly all of its revenue from ads with most coming from text-based ads strategically placed near search results.
The company says the new policy doesn’t provide another avenue for collecting data on users that can be fed to advertisers.
“The new policy doesn’t change any existing privacy settings or how any personal information is shared outside of Google. We aren’t collecting any new or additional information about users. We won’t be selling your personal data. And we will continue to employ industry-leading security to keep your information safe,” Whitten wrote.
Google and Europe have been fighting over this issue for awhile, as we’ve reported.
Google shares were flat in early trading.