Internet giant Google appears to be concerned that its proposed $750 million acquisition of mobile advertising company AdMob is…
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Signs Google is worried about AdMob deal
Archive | Tag: AdMob
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FTC May Put Kibosh On Google’s AdMob Deal
Despite the fact that the mobile advertising market is still young and fragmented, U.S. regulators apparently are concerned that Google’s proposed acquisition of AdMob could give it an unfair competitive advantage. Google got an inkling that the FTC might want to give the deal a second look shortly after it was announced. At the end of December, the company received a "second request" for
additional information from the agency, Paul Feng, group product
manager, wrote in Google’s Public Policy blog. Shortly thereafter, two consumer groups — Consumer Watchdog and the
Center for Digital Democracy — asked the Federal Trade Commission to block the deal, arguing that it would lessen competition and harm consumers, advertisers and application developers, among others.
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FTC reportedly seeking sworn statements in Google-AdMob deal
Antitrust regulators are reported by Bloomberg news service to be seeking sworn statements from Google’s competitors and advertisers as they continue to investigate the the Internet giant’s proposed $750 million deal to buy AdMob.
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AdMob May Win Big Even As Privacy Debate Rages
It’s these highly personalized capabilities that raise the hackles of
privacy advocates, however. They raise a host of questions about "how
the data is used and manipulated without the consumer understanding,"
said John Simpson of Consumer Watchdog. Those concerns are only
heightened by the proposed acquisition by Google, which he said could
bore deeper into personal information by coupling its rich user
databases with AdMob’s.
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Google is still the 800-pound gorilla
Google acted again Tuesday to ensure that will be a dominant player in the increasingly important mobile market. It clearly wants to avoid what happened to other tech…
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Taking Aim At Google, Apple Buys Mobile Ad Firm
Apple has bought mobile advertising company Quattro Wireless as cellphone competition heats up between the maker of the iPhone and Internet giant Google. Google’s purchase of AdMob is currently being examined by the US
Federal Trade Commission, and two consumer groups, the Center for
Digital Democracy and Consumer Watchdog, have urged the FTC to oppose
the deal on anti-trust grounds.
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What’s Google’s next plan for mobile?
Tuesday is a big day for those trying to figure out just what Google is planning for the increasingly important mobile phone market.
The Internet giant has…
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Smart Phone Apps Can Find You, Follow You
The Center for Digital Democracy and U.S. Public Interest Research
Group filed a complaint with the Federal Trade Commission last January,
arguing that people should be asked for their consent before their
information can be collected and used for mobile advertising. The
Center for Digital Democracy and Consumer Watchdog have urged the FTC
to reject Google’s acquisition of AdMob, citing both competitive and
privacy concerns.
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Consumer Groups Sound Alarm Over Google’s AdMob Buy
Google’s plan to acquire mobile ad network AdMob in a US$750 million deal announced last month is under fire from two consumer groups, Consumer Watchdog and the Center for Digital Democracy. The two have asked the Federal Trade Commission
to block the deal, arguing that it would substantially lessen
competition in the mobile advertising market, harming consumers,
advertisers and application developers, among others.
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Google’s AdMob Move In The Spotlight
Google’s spreading reach in internet advertising triggered fresh
scrutiny of its privacy practices this week, as US consumer groups used
its proposed $750m acquisition of mobile advertising company AdMob to throw a new spotlight on the issue. The move on Monday, by Consumer Watchdog and Center for Digital Democracy, echoes a similar campaign at the time of Google’s acquisition of online display advertising group DoubleClick in 2007.