Archive | Tag: advertising

Press Release

Brief Argues Books Settlement Violates Both U.S. And International Copyright Law, Is Anticompetitive

WASHINGTON, D.C. — Consumer Watchdog today filed a brief urging a
federal court to reject the proposed Google Books settlement because it
is anticompetitive and violates both U.S. and international law.
 Separately, the consumer group called a Books privacy policy Google
offered late last week inadequate.

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Search engines such as Google, Yahoo and Microsoft employ behavioral
targeting, in which cookies collect information on users’ Web browsing
habits, to better tailor online ad campaigns for Web surfing consumers.
This practice doesn’t sit well with consumer and privacy advocates,
which urged Congress to crack down on behavioral targeting and asked
the Federal Trade Commission to set up a registry to help users opt out
of such practices.

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Ten consumer and privacy groups are urging Congress to
limit the way online information can be used for advertising and
profiling.

A coalition of ten consumer and privacy groups on Tuesday urged Congress to draft new legislation
to preserve consumer privacy online by limiting behavioral advertising
and establishing new ground rules for information collection and use.

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WASHINGTON, D.C. — Privacy advocates are gearing up to push for broad electronic privacy legislation this fall, hoping to convince lawmakers that businesses’ self-regulation techniques are inadequate. The groups also say Internet companies’ efforts don’t go far enough.
"Self regulation does not work. We’ve seen it in capital markets. We’ve
seen it online," said Consumer Watchdog’s John Simpson.

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A powerful alliance of privacy and consumer groups
have likened behavioral advertising to "being followed by an invisible
stalker."

"An individual’s data belongs to them and before these companies
track you all over the internet, they need to be transparent about what
they are doing and how they intend to use that information," said John
M. Simpson, consumer advocate with Consumer Watchdog. 

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The Center for Digital Democracy, Consumer Watchdog and several other advocates are hosting a conference call Sept. 1 to make recommendations about how Congress may better regulate behavioral targeting. Google, Yahoo and Microsoft all use behavioral targeting to better serve ads to Web surfers. The groups want to be heard by Congress, which is working on legislature to better protect consumer privacy online.

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The Author’s Guild has urged
members to go along with a lawsuit settlement that would allow Google
to digitize millions of books from libraries and make them available in
its Book Search service. A prominent literary and talent agency has urged just the opposite. Meanwhile, the Department of Justice
currently has the settlement under review for possible violations of
antitrust laws. A federal court has extended the deadline to Sept. 4
for authors and publishers to opt out of the proposed agreement. The court has been inundated with proposed changes to the settlement,
including one filed by a group of California professors who suggest the
settlement isn’t fair to academic writers. Several groups, including The Internet Archive and Consumer
Watchdog, have also raised concerns about the issue to the Justice
Department in what many consider the literary flap of the century.

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